A registered trademark is one of the most valuable assets for any brand — but it only stays protected if you renew it on time and properly. Many businesses unknowingly risk losing their exclusive rights due to avoidable mistakes during the renewal process. Here are five common mistakes to watch out for when renewing your trademark, and how you can avoid them.

1️⃣ Missing the Renewal Deadline

One of the biggest mistakes is missing the renewal deadline altogether. A trademark in India is valid for 10 years from the date of registration, and must be renewed before it expires to maintain your rights. Although there is a grace period of up to 1 year (with late fees and restoration fees), missing deadlines can lead to permanent loss of your trademark.

✅ Tip: Keep multiple reminders well in advance and hire a professional to monitor your renewal dates.

2️⃣ Submitting Incomplete or Incorrect Forms

Filing the wrong form or leaving out crucial information can cause unnecessary delays or even rejection of your renewal request. For example, using the wrong version of Form TM-R, or not attaching the required documents like Power of Attorney if filed through an agent, are common mistakes.

✅ Tip: Double-check forms, fees, and supporting documents. If unsure, get legal help to file it correctly.

3️⃣ Not Paying the Correct Fees

Filing physical forms when e-filing would be cheaper, or not calculating surcharges for late renewal, are mistakes that cost money and time. In India, there is a difference in fee structure for physical filing vs. online filing.

✅ Tip: Be aware of the correct fee schedule and the surcharge applicable if you’re renewing late or restoring an expired mark.

4️⃣ Assuming Renewal Happens Automatically

Some businesses mistakenly think that a trademark stays valid automatically after filing once. Unlike domain names or some licenses that auto-renew with payment, trademark renewal is not automatic — you must submit the application with the correct fee and forms.

✅ Tip: Don’t wait for reminders. Be proactive — the responsibility is yours as the trademark owner.

5️⃣ Failing to Update Owner Details

If your business name, address, or ownership has changed since the last registration, failing to update these details can cause problems during renewal. Mismatched details may lead to objections or even rejection.

✅ Tip: Update your ownership details through the appropriate forms before or along with renewal to avoid conflicts.

Final Thoughts

Renewing your trademark on time and correctly is crucial to keep your brand protected and prevent costly disputes. By avoiding these common mistakes, you safeguard your rights and maintain your market edge without interruption.

Need help with your trademark renewal? Mark Shell & Associates can handle the entire process — accurately, on time, and stress-free.